Digital Marketing Specialist

Full Time
Wellington, NZ
Posted 2 years ago

Are you passionate about marketing and using innovative approaches to do so? Keen to work for a company that understands digital marketing and actively promotes its growth?  Do you have plenty of ideas that are not being utilised in your current workplace? Then this job is for YOU!

If you enjoy working with a fun team that has a focus on continuous improvement and a range of interesting work, we offer all that and more because you will be joining a high functioning collaborative team and an organisation that genuinely makes a difference to our customer’s cost of living.

Who We Are

Since starting in Wellington in 2015 Monster Group has grown rapidly through hard work and a continual drive for success. We focused on the Australian market in our start-up phase. Our continued growth looks bright with our entry into NZ. Our organisation has successfully run recruitment and recruited great minds worldwide to help build our company. We started in the electricity comparison sector, then quickly diversified our interests into the Solar Industry & Broadband.

Why the Monster Group

1) 100% year on year growth for 3 straight years

2) Young innovative company

3) Rewards hard work and a winning attitude

How can you contribute to our mission?

We are currently building our new digital marketing team and are looking for skilled individuals to join the Team. The role of the digital marketing specialist will look after both SEM/SEO strategic planning and implementation. With ambitious growth plans in 2021, we’re looking for talented individuals to join our team. We’re diligently preparing for our NZ business launch and looking for deeply experienced and passionate talent, which are not just looking for a “job,” but instead are driven to raise the bar and create new benchmarks within the comparison industry.

A little bit about the role

  • Setting up and run integrated digital marketing campaigns.
  • Implementing end-to-end campaign strategy and execution including budget, keywords, targeting, nurturing, email marketing and campaign reporting
  • Creating easy-to-read and error-free digital content and ad copy for emails, SEM ads, newsletters, SMM, website etc
  • Planning and Implementing a brand strategy and marketing plan
  • Planning the marketing roadmap and executing cross-channel marketing campaigns to generate quality leads, brand awareness, and drive engagement.
  • Planning, developing, launching, and optimising all paid digital platforms to drive inbound leads.
  • Optimising ongoing campaigns through improving targeting, bidding, audiences, creatives, ad copy, extensions etc. and report wins and learnings
  • Monitoring, measuring, analysing, and reporting on all digital marketing campaigns with key metrics like lead source, CTR, COA, ad performance etc
  • Developing email marketing campaigns to engage and nurture leads and clients
  • Analysing website and content for SEO – share actionable items with the team.
  • Highly skilled in website analysis using tools such as Google Analytics, Google Tag Manager and Google Search Console.
  • Sound knowledge and experience in implementing SEO and social media strategies.
  • Managing the budget of marketing communication activities and evaluate effectiveness to limit non-value-adding spending

What you bring

  • Graduate or Postgraduate in Marketing or a related field
  • Demonstrable experience (minimum 2 years) in delivering high-quality marketing solutions with positive, measurable results and a key focus on digital marketing
  • Experience in the development and implementation of digital marketing strategies along with website and social media management
  • Strong analytical skills needed for conducting marketing activities on social media platforms and plan customised approaches for campaigns on each of these platforms.
  • Hands-on experience with marketing automation systems
  • Extensive experience in content-led marketing and paid Marketing across multiple platforms including social media advertising and Google Ads (AdWords)
  • Highly analytical with the ability to apply analytics to drive and deliver results and ROI

What we value 

At the Monster Group, we go by 11 core values that have steered us to success. Never Stop Learning, Opportunities Are Everywhere, Be Personally Responsible, Customer First, Trust the Process, No “I” in “Monster”, Radical Transparency, No Lazy Brain, Speed with Accuracy, Cutting Edge Technology and finally Mahia te Mahi!

How to Apply 

If some or all of these resonate with your personality, then we want to hear from you! Please apply by filling out your information and clicking the button below.


Job Features

Job CategoryMarketing

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